Copywriting Programme
Master the art of persuasive writing. Learn to craft compelling copy that converts readers into customers and builds powerful brands.
What you'll learn
Phase 1: Copywriting Fundamentals
6 weeks
- Psychology of persuasion and consumer behavior
- Writing compelling headlines and hooks
- Understanding brand voice and tone
- Grammar, style, and copy fundamentals
- Research and audience analysis
Phase 2: Marketing Copy & Sales
6 weeks
- Writing persuasive sales copy and landing pages
- Email marketing and newsletter copy
- Social media copy and captions
- Ad copy for digital campaigns
- Call-to-action optimization
Phase 3: Advanced Copywriting Techniques
6 weeks
- Storytelling and narrative copywriting
- SEO copywriting and content marketing
- Video scripts and multimedia copy
- Crisis communication and reputation management
- A/B testing and copy optimization
Phase 4: Business Development & Entrepreneurship
6 weeks
- Building a copywriting business and freelancing
- Client acquisition and relationship management
- Pricing strategies and project management
- Portfolio development and personal branding
- Capstone: Launch copywriting business
Learning outcomes
By the end of this track, you'll be able to:
Write compelling copy that drives conversions and engagement
Master persuasive writing techniques across all marketing channels
Develop strong brand voice and messaging strategies
Create effective sales funnels and customer journeys
Build a successful copywriting business or career
Program Investment
Payable in 2 installments
Disclaimer: Half of the class won’t be accessible and certificate will not be issued until complete payments are made.
Career opportunities
Copywriters are the voice of brands and the architects of persuasion. Our graduates write for leading companies, agencies, and build successful freelance careers.
Tools & technologies
Google Docs
Grammarly
Canva
Ahrefs
SEMrush
Mailchimp
Hootsuite
Copy.ai
Start your copywriting journey
Master the power of words and build a career that turns ideas into profits. Join our comprehensive 6-month program.
Apply Now